Top 6 Types of Blog Posts

According to this article by SEO expert, Jayson DeMers, the six main types of blog posts that can help businesses communicate with customers or other stakeholders are:

  1. Newsy features
  2. Instructions (How-to do x)
  3. Personal Spotlight (tell a story about a human)
  4. The Cheat Sheet (demystify something complicated in as few words as possible)
  5. The Media Post (create infographics or other media that can be easily shared on social media sites like Facebook, Twitter, and Pinterest)
  6. The Entertaining Post that serves, primarily to entertain, even if some nuggets of good information are buried somewhere in there.

Even though my students and I are not, primarily, concerned with connecting with businesses and making money with our blogs at this point in the writing process, I think this list still works for our purposes. Developing a variety of types of content for viewers provides a more engaging experience and challenges the writer to compose using various modes while keeping their audience’s interests and expectations in mind.

About npiasecki

Instructor of Composition and Rhetoric at the University of Colorado Denver, specializing in 21st century skills, research, and creative nonfiction. Director of the Denver Writing Project, a local site of the National Writing Project's professional network for K through College educators.
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